About The Project
Cally Munchy is an award winning Afro fusion food business that uses food to bring people of different cultures together.
Working with Cally Munchy, we have delivered a number of services for the company from Design, Brand Strategy, Marketing, Activations, PR and more. We have worked with the company to develop and solidify its Brand Identity, Target Audience and Marketing Strategy for effective results.
Through the services provided, the brand has been able to increase its sales by 80%, increase its in online brand visibility by 50% and increase in customer reach by 60% as well as gaining brand collaborations and pop-up opportunities with the likes of Nike, Somerset House, and Carnaby Street.
We've worked with the brand to design, plan, create and manage brand activations including their collaboration with Westfield Shopping Centre where they were able to reach over 50 million people, increase sales and expand their brand visibility and reach.
Furthermore, by providing specialist PR strategies, the brand has been seen with the likes of How to Get Away with Murder star Alfred Enoch, Love Island's Michael Boateng, Geordie Shore’s Vicky Pattison and many more.