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Services: Marketing . Brand Activation



About The Project

The Coachella Valley Music and Arts Festival is an annual festival held at the Empire Polo Club in Indigo, California.

The festival has gained popularity for creating culture defining moments year after year with headline performances from artists such as Beyoncé, Prince, Lady Gaga, Jay-Z, Drake, Billie Eilish and more. 

With 750,000 attendees in 2022, Coachella is one of the biggest festivals in the world with a demographic predominately made of 23% Gen Z and 43% Millennials.

What makes the Coachella festival more exciting is its brand activations that are hosted by the likes of Spotify, American Express, Absolute Vodka, Lays and more. 

This year, we are providing European and Middle Eastern Brands with the opportunity to run brand activations at the Coachella festival.


We will work with brands to get them into the festival as well as assist in the planning, design and management of their activation. 

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