The Independent Film Trust is an organisation that specialises in the mentoring and training of creative producers and 

professionals in the film and media sector.

​

To launch the IFT's new membership platform, we were commissioned to work on the design and  brand identity of IFT Catalyst. A membership for emerging to mid-level film, TV, and immersive media creatives who are looking for ongoing support for their careers in the UK screen sector.

The membership has been sponsored by Picture Shop, enabling creatives from all backgrounds to access the support offered by IFT Catalyst.

​

Through understanding of the organisation's vision and their target audience, we designed and created a brand identity for the membership that aligned with their existing organisational branding while creating something new that speaks of their audience. ​